… the road to a good day at the office
It is said that clothes make the man. What we put on speaks more about our character and personality than one would imagine. Appearance can turn people away or, on the contrary, open doors. By the same token, furniture characterizes one’s dwelling as well as it does one’s working place. You can tell a fine company, for instance, by its office furnishing. A statement conference table, comfortable chairs and cosy couches not only encourage interaction among the working staff but also strengthen a company’s brand and image in the eyes of clients while also facilitating attainment of the company’s goals.
Making the difference
For those who decide on a pleasant, proactive and image-building ambiance that top-class quality furniture can provide, the choice is not an easy one. In cash-strapped times like today’s, business models for furnishings tend to become cost-savvy, thereby allowing room for patchiness. Fortunately, some prioritize quality, respecting their tradition of offering the best possible for their clients. Among these “pillars” that refuse to give in to the double-dip scenarios and pessimistic outlooks is Kinnarps, the Swedish family-owned enterprise, which, in true Nordic style, specializes in interior workspace solutions for offices and public environments.
Like any successful endeavour, it all began with an idea, back in 1942: to transform Sweden’s abundance of excellent raw materials into the most exquisite cabinets and furnishings of the time. Kinnarps’ founders, Evy and Jarl Andersson, pursued this goal with not only their hands but their hearts as well. Their efforts soon bore fruit and the company began delivering tambour cabinets to the Swedish government, followed a few years with the signing of its first contract with the government. Little did they know at the time that such a humble start of a family business would later translate into Europe’s second largest provider of workspace interior solutions.
Today, Kinnarps employs around 2,500 people, gathering several trademarks under its umbrella, including its own Kinnarps brand as well as Materia, Skandiform, NC Nordic Care, Drabert, Martin Stoll, Fortschritt and MBT och Schärf, all of which are sold in 40 different countries around the world.
Solutions rather than products
Kinnarps’ success recipe lies in their thoughtful design, which seeks to help their clients become better at work. Solutions are what is offered rather than mere products. With over 60 years of experience, the company sees it as a given to harness its knowledge and expertise order to provide compatible answers to the multiple demands of the modern working place.
The road to a good day at the office – Kinnarps’ way – starts with a careful ergonomic analysis of the client’s needs in the working environment. Based on research and surveys on the advantages of effective workplaces, the Kinnarps design team then creates solutions that increase employees’ motivation to work efficiently and also reduce the risk of repetitive office injuries, such as strains.
Henry Jarlsson, Kinnarps’ CEO, couldn’t have put it better: “The benefit of ergonomics is much more than just good desks and chairs. It’s about looking after the whole person.” Customer relations at Kinnarps clearly go beyond simple shop assistance: once the product is ready, tested and approved, assembly teams finish the process by delivering and installing it to ensure the client’s total satisfaction.
Strategic design – and aesthetics
The idea that office design is a strategy in itself rather than just aesthetics is increasingly winning ground against traditional norms. Google, for example, is as renowned for its services as it is for its working environment, which resembles a high-tech interactive ground for adults rather than an office.
Luckily, for the rest of us, there is Kinnarps.
Article by Linda Ferg