With Swiss travel on the rise, SBB Travel offers global bookings.
Today, travel is often equated with experience, and whether for business or leisure we share those experiences with those in our close or distant social circles. In Switzerland, whether due to generous vacation days or the international nature of Swiss industry, Swiss Travel Association reports that travel outside of Switzerland is high and growing.
In 2013, net profits of travel agencies in Switzerland rose from 1.2% to 1.4%, with annual revenues per travel bureau averaging at around CHF 4.5 to 4.7 million. Destinations that are expected to gain more traction by Swiss travellers are attractions in North America. Places like Australia, Oceania and South America are expecting a low level of growth. Within Europe, countries with the highest growth potential are Greece, Spain, Turkey, and Italy. Also, more people than ever before are travelling alone or in couples, likely due to shifting demographics.
While it is safe to say that travel has increased, travel agencies have seen more of their market share commandeered by the new tech savvy generation opting to organize travel themselves via Internet services or directly with providers. According to surveys conducted by the Swiss Travel Association, Internet reservations will continue to grow, challenging today’s travel agencies to work towards web based platforms to conduct their services. While it is clear that travel agencies must expand their horizons to meet the growing demands of the virtual economy, experience shows that there is still a considerable market for personalized travel services. The traditional assistance offered by travel agencies has yet to find a foothold on Internet-based platforms.
In Geneva, SBB offers travel services at Gare Cornavin. There is a fully-fledged travel agency for airline, tour operators, boat, train, or cruise bookings worldwide and for its upward of 200 train travel destination within Switzerland. Unlike particular tour operators that specialize in a handful of countries, SBB’s agency is truly global, with the ability to arrange for local transportation in the destination city.
Even in today’s hyper-connected world, booking online can at times be irritating, especially when making group and business travel arrangements or even all inclusive group tours. SBB offers personalized travel services, with SBB travel agents available to organize your agenda via an online inquiry, call, or a visit to the agency office. SBB will organize a travel itinerary even for highly complex travel requests.
For brief jaunts out of town, risk and time management are crucial for getting the most out of your weekend away. SBB Travel Agency is informed when there are strikes that could cause arrival delays, and provides personalized alternative routes.
For traveling to high-risk areas, SBB regularly liaises with the Department of Foreign Affairs in Bern for the most recent travel advisories and reports on particular destinations when travellers in Switzerland should exercise caution. Whatever constraints you have in booking your itinerary, SBB agents will try to find a solution with you. The over 200-agency network is structured to find solutions to complex requests that online client applications cannot solve. SBB Travel Agencies are centrally located next to ticket booths inside SBB train stations, positioned separately in a special cosy agency atmosphere. Regular travel offers to destinations around Switzerland on the SBB website with specific search filters like “family friendly”, “wellness”, “romance”, or “mountain and views”. There is also the option to search by “good weather” or simply by entering key words.
Switzerland is a country in close vicinity to many desirable destinations around Europe, so it is important to travel smart, whether for business or for pleasure. There are helpful, personal alternatives to Internet-based platforms that work toward enhancing life experiences from a family excursion to Paris to a business conference in Bangkok.
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Article by Elle Vanderwhit